Dr. Diane Kalendra

PhD, BMS (Waikato)

Discipline Leader and Senior Lecturer in Marketing and Entrepreneurship


Research and teaching specialties

Marketing, Strategic Management, Organisational Change, Leadership Development, Action Research, Action Learning

Biography

With over 25 years professional experience in large public and private national and international organisations, as well as government, smaller ventures and not-for-profits, Diane completed a PhD in marketing and organisational culture change using an action research approach while working in a Government Business Enterprise. Since then, Diane has been working with senior managers, CEOs, board directors and entrepreneurs to actualise their potential and, in turn, the potential of their organisations and communities.

In her research and work, Diane has discovered that successfully actualising potential is an evolutionary process that requires an understanding of who and what we are, and what we, our organisations and our communities need to become. It also requires letting go of old beliefs, patterns and structures to make room for new beliefs and capacities. Diane’s continuing research interests include marketing strategy, organisational culture change, leadership development, and action research.  Her teaching interests are in strategic management, marketing and entrepreneurship.

Email: Diane.Kalendra@aib.edu.au

Publications and Presentations

Research

Higher degree Research Supervision (completed)

Doctoral Co-Supervisor: Case study research and marketing, AIB, 2010

Masters Principal: Action Research and conflict management, AIB, 2016

Masters Principal: Action Research and project time management, AIB, 2016

Masters Co-Supervisor: Action Research and recruitment and retention, AIB, 2016

Masters Co-Supervisor: Action Research and total quality management (TQM), AIB, 2016

Masters Co-Supervisor: Action Research and developing a high performance team, AIB, 2016

Masters Co-Supervisor: Action Research and implementing GST, AIB, 2016

Masters Co-Supervisor: Action Research and talent management, AIB, 2016

 

Higher Degree Research Supervision (in-progress)

Masters Principal: Case study research and social media, AIB

Masters Co-Supervisor: Case study research and organisational change management, AIB.

 

Publications

Articles

Kalendra, D 2020,Communication in times of crisis: the role of governments and other actors’, AIB Review, December 2020

Kalendra, D 2020, Digital marketing: an emergency stopgap or positioning a business for future success in the time of COVID-19?’, AIB Review, May 2020

Marchand, J, Kalendra, D,  Kerr, A & Wijeratne, A 2019, ‘From [virtual] classroom to boardroom: Coaching students to use entrepreneurship research approaches to address contemporary issues in their workplace’, Australian Centre for Entrepreneurship Research Exchange (ACERE), Sydney, Australia, p. 33

Cameron, R, Kalendra, D & Hubscher, D 2018, ‘A model for change management for the Australian construction industry’, 32nd Annual Australia and New Zealand Academy of Management (ANZAM) Conference Proceedings, Auckland, New Zealand, p.1715.

Kerr, A, Kalendra, D, Marchand, J, Wijeratne A & Wegner, D 2018 ‘From [virtual] classroom to boardroom: coaching students to use a research approach to address contemporary issues in their workplace’, in M Campbell, J Willems, C Adachi, D Blake, I Doherty, S Krishnan, S Macfarlane, L Ngo, M O’Donnell, S Palmer, L Riddell, I Story, H Suri & J Tai (eds), Open Oceans: Learning without borders, Proceedings ASCILITE 2018 Geelong, Australia, pp. 446-450

Kalendra, D & Cook, A 2017 ‘Implementing organisational change using action research in two Australian organisations’, Action Learning and Action Research Journal, vol. 23, no. 2, pp. 71–102.

Kalendra, D 2016 ‘Insights on using Action Research to change the organisational culture towards a market orientation in an Australian government business enterprise’, Action Learning and Action Research Journal, vol. 22, no. 1, pp. 69–96.

Kalendra, D 2011, ‘How can action research be used to change an organisation towards a market orientation?’, Gibaran Journal of Applied Management, vol. 4, no. 1, pp. 58-94

 

Presentations

Kalendra, D  2017, ‘Senior Marketer’s Monitor 2017’, AMI Workshop, 6 June 2017, Adelaide, Australia.

Kalendra, D 2016, ‘Insights into market orientation, organisational culture and business performance’, Research-in-Progress Workshop, Australian Institute of Business, 8 June, Adelaide, Australia

Kalendra, D 2016, ‘Developing and implementing a market orientation in a Government Business Enterprise (GBE) in Australia: A Work Applied Learning Project – Part 2’, Research Seminar, AIB, Adelaide, SA

Kalendra, D 2015, ‘Developing and implementing a market orientation in a Government Business Enterprise (GBE) in Australia: A Work Applied Learning Project – Part 1’, AIB Research Seminar, AIB, Adelaide, SA

 

Projects

2013: Lead in Community Survey Initiative Project, Down Syndrome South Australia

 

Other

Ad-hoc peer reviewer for the international Journal of the Academy of Marketing Sciences (JAMS)