Top 5 Business Leaders to Follow on Twitter
As one of the most accessible social networks, Twitter provides a simple and easy to use means of following key business influencers. Users are able to interact with the influencers on a more personal level, and connect with other like-minded people with the click of a button. The following five business leaders represent some of the most active and engaging high profile leaders on Twitter. Each with their own business specialities, these five individuals provide Twitter users with a range of inspiring and educational business content.
1. Arianna Huffington – @ariannahuff
Best known for news website The Huffington Post, Arianna Huffington is certainly one to watch. As a journalist and entrepreneur, she positions herself as an advocate for female leaders. Huffington shares a great range of business related content with her followers, commonly posting interesting or motivational quotes. She also regularly discusses topics such as work life balance, which is a large component of her latest book Thrive. She redefines what it means to be successful in today’s business world, and shares her own time management challenges with her audience.
2. Richard Branson – @richardbranson
Describing himself as a ‘tie-loathing adventurer and thrill seeker who believes in turning ideas into reality’, Richard Branson provides a great insight into his career and life through his Twitter. The British businessman, most famous for founding The Virgin Group, chats with followers on a more personal level. Tweeting about a range of topics such as leadership advice and team building, Branson encourages readers to follow their dreams and pursue their passions. He is one of the few business leaders who focusses on developing others rather than reporting on his own achievements.
3. Martin Zwilling – @StartupPro
A well-known mentor for startups and a contributor to many notable publications, Martin Zwilling provides some fantastic advice to entrepreneurs and businesspeople alike. Tweeting on the topics of entrepreneurship, credibility and business success, he engages with his audience through blog posts and relevant articles. For anyone wanting some great advice on startups or effectively running a business – Zwilling is the business leader for you!
4. Guy Kawasaki – @guykawasaki
As the former chief evangelist (CE) of Apple, and the current CE of Canva, Guy Kawasaki should be your number one Twitter contact for all things tech. Touching on topics such as the use of technologies in business, Kawasaki provides his audience with a different take on the traditional business landscape. With an impressive 1.41 million followers and a number of tweets per day, he is certainly one that you should add to your list.
5. Alexandra Levit – @alevit
With a Twitter bio that states that she is a ‘workplace author, speaker, columnist and consultant’, Alexandra Levit brings a wealth of great business advice to her followers. She regularly tweets content such as quotes, blogs and articles on the topic of leadership and building relationships in the workplace. If you are looking for a contact who will update your Twitter feed with a range of great content, then I definitely recommend following Levit.
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This article was written by Laura Hutton on behalf of the Australian Institute of Business. All opinions are that of the writer and do not necessarily reflect the opinion of AIB.