What Can I Expect To Learn About in an MBA?
The Master of Business Administration (MBA) is an internationally recognised degree and regarded by many as a ‘passport to a successful management career’. It is the world’s most popular postgraduate degree, but what do students actually learn about in an MBA? This article will take you through some of the main subject areas that an MBA student will undertake, and provide an overview into the AIB MBA programme content.
This subject provides a systematic study of how individuals and groups behave within an organisational setting and the impact of leadership on this behaviour. Students are provided with an in-depth knowledge of the dynamics of leadership, and will discuss the characteristics of effective leaders.
Strategic management takes a look at the interrelationships amongst organisational vision, culture, structure and strategy and how this fits in with strategic management. Students will discuss issues such as organisational alignment, congruence, strategy implementation and capability development.
Covering the major principles, techniques and theories relating to the strategic practice of marketing, Strategic Marketing provides a great overview of how marketing fits in with the overall business strategy. Upon completion of the subject, students will be able to explain key concepts of market-driven strategies as well as demonstrate their creativity and flexibility in the development of a strategic marketing plan.
Providing students with an appreciation of and the capacity to deal with strategic issues arising in governance, Corporate Governance considers areas such as ethical, legal and social matters confronting business operations. It identifies the issues that impact on decision making in an organisation, and asks students to effectively analyses and evaluate those issues.
Strategic Operations Issues
The aim of this subject is to provide students with an in-depth knowledge of the critical operations issues for an organisation. It takes a look at operations planning and control, capacity planning and control, and the management of operations information.
Strategic Finance Issues
This subject is designed to prepare students for efficient planning and management of financial and resource requirements and targets. Concepts such as the value creation process, activity based costing, and equity in capital markets are discussed. It is also important to note that topics in this subject are able to be adapted for specific requirements for government, non-profit and entrepreneurial organisations.
Human Resource (HR) Management
Upon completion of this subject, MBA students will be able to explain concepts of strategic HR management, strategic organisational alignment, and levels of integration of HR within organisations. They will gain an understanding of the formal relationship between the employer and the employee, and of the techniques and methods aimed at making that relationship more effective.
The above seven subjects are considered the core subjects of the AIB MBA – every student will complete them throughout their degree. Students are then able to specialise in a range of areas such as Marketing Management, Entrepreneurial Management and Logistics and Supply Chain Management if they desire. This gives students the option to pursue a more specific career path and become an expert in that particular field.
What do you think?
Are the above subjects what you expected to learn about in an MBA? It is quite clear that the degree provides a fantastic overview of business as a whole. Which subjects would you most like to study and why? I would love to hear your views so please feel free to share them below.
This article was written by Laura Hutton on behalf of the Australian Institute of Business. All opinions are that of the writer and do not necessarily reflect the opinion of AIB.