3 Ways to Create Passionate Employees

3 Ways to Create Passionate Employees


Passionate employees believe in what they do. They believe in themselves and in their company, and they bring their best selves to work every day. They’re optimistic, and they inspire others, which is why it is so important that managers inspire passion in their team. Here are three ways to make sure that your team is a passionate one.

1. Communicate regularly

Make time to sit down with your staff and discuss the successes and the disappointments of the team. Staff should feel trusted, which you will foster if you are transparent about the way that things are going. They should also feel safe to speak up without repercussion. That is not to say that the workplace culture should encourage blame or personal attack: acknowledgement of the team’s losses should be kept in general terms, with the focus on establishing what went wrong and how you can do better in the future.

2. Reward achievement and team work

Even the most altruistic person enjoys personal recognition and reward for a job well done. Reward systems should focus on individual achievement, but also on behaviour. Personal achievement goals are easier to recognise and reward, but too much focus on these at the expense of collaborative work practices can lead to an insular and competitive team culture. You want your staff to build each other up, not clamber over one another.

Reward systems don’t have to be remunerative, although monetary bonuses are simple to administer and universally appreciated. At the higher levels, equity in the company is a very powerful reward system, as it simultaneously compensates the employee and ensures that they are – literally – invested in the company’s success.

Benefits are another way to reward employee behaviour as well as attracting and retaining high quality staff. But when you’re thinking about ways to acknowledge employees, don’t overlook the cheapest and arguably most valuable reward of all: recognition. People like to know that they’ve been noticed and appreciated, and a sincere note of thanks or a public statement at a team meeting can be more sincere than a bonus at the end of the financial year.

3. Promote collaboration and intimacy

Look at the physical space in your office. Do your staff work in individual silos, or are there spaces where they can mingle and share ideas? Based on post-WW1 findings that proximity breeds friendship, several of the most successful companies in our time have designed their work spaces to foster mingling. This encourages the sharing of perspectives and ideas, which fosters solutions that cannot be achieved by a single thinker. It also means that your employees see themselves as friends, and they will be more invested in the company’s successes and passionate about their own role if that intimacy is encouraged.

What do you think?

Does your team feel passionate about their work? What have you done to promote passion in the workplace?

This article was written by Tanya Ashworth-Keppel on behalf of the Australian Institute of Business. All opinions are that of the writer and do not necessarily reflect the opinion of AIB. 

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